Could the The Big Issue’s digital push endanger its crucial vendors?
It is one of the many pleasures that comes with walking down a busy sunny city street. The hustle and bustle of of the lunch hour alongside the quiet crescendo of a Big Issue vendor, reminding us that the life of the ‘street paper’ is far from over.
The “Extra, extra real all about it” of the early 20th Century, is now replaced with “Big Issue! Big Issue!”, it’s a constant reminder that even the blandest of business districts are still full of life.
In their red jackets, Big Issue vendors are beacons of hard work, reminding us of our social responsibility. We can help change somebody’s situation with just a few coins, it makes a big difference. Different to traditional charity, we are able to receive something physical in return for our money and also immediately see the cause to which we are helping. The magazine is packed full with with interviews, opinion pieces and always plenty of material from the vendors. Personally, seeing the vendor on the street, is the only way in which I am reminded to buy the magazine. I often enjoy the conversation I have with the vendor, one lady telling me last week that she was studying Professional Editing and Writing whilst selling the magazine to earn her keep.
But could a change to its business model threaten the very livelihood on which its vendors survive?
